Sales coach training can be an incredibly effective tool in the arsenal of any B2B business owner or sales leader. Having the sage advice of someone who has 'been there, done that' can provide much-needed impetus to a sales team feeling dejected and deflated by sales stagnation.
You may already have an in-house sales training course, or you may have already made significant financial investment in prior training courses for your sales team. So what went wrong? Well, it may be the case that nothing went wrong at your end. Sales processes and techniques can go in and out of fashion in under a decade. This isn't necessarily because of complacency on the part of your sales team; it may actually be driven by external changes (which could be measured with a PESTLE analysis), or unexpected changes in the behaviours of buyers. It could also be because of a competitive threat from existing or new competition in the market. It's vital to understand these issues so that a sales coach can implement strategies to counteract these negative influences. Whatever the case, a good coach will offer more than just training – they will offer your organisation a measurable training model. They will be flexible in their approach too. Is the problem rooted in the individual approaches of your sales team? Or is there a negative behavioural influence at work that has impacted the organisation's framework? A talented coach will be able to offer a bespoke service to cater to the needs of your organisation.
In short, sales coach training can overcome sales stagnation; a truly talented coach will guarantee that such issues are overcome. I’m Les Bailey, from UK Thrive Ltd, and I guarantee measurable sales performance impact in less than 100 days. To find out more, head on over to http://thrivesalescoaching.co.uk/contact/, call +44 (0)1223 872080 or +44 (0)7979 535532, or email firstname.lastname@example.org.